Last week, we covered the first couple of steps in transforming yourself into a revenue-driven marketing department.
We’re all over HubSpot at Flawless Inbound. It’s our CRM of choice, handling our Sales CRM, Marketing Automation, and CMS needs — as well as being our Services Hub. And it’s what we use to drive revenue growth for our clients. Clients like Two Small Men With Big Hearts Moving Co.
Here’s your situation: you’re the CMO of a fast-growing B2B company. You’ve been tasked by the CEO — who’s under some big pressure to deliver 2x, 3x, maybe 10x growth — and the Board of Directors to develop a plan for the next 18 to 24 months.
Flawless Inbound is growing! We're looking for an all-star crack team of marketing experts to join our existing talent and work together to amplify the amazing results we turn in every week for our clients. Based out of Edmonton, these three will be great fits with our corporate culture, and be dedicated to adopting exciting new technologies and delivering results optimized for client success and revenue growth.
B2B marketing is a tough beast to tame. The lengthy sales cycle means there are so many points where you can lose a lead. When that happens, it feels like all that effort was wasted — and telling yourself at least you learned something is a consolation prize. You try again, with a different approach, but that doesn’t work. Nor the next one.