Over a regular week, you receive dozens of invitations to register for a webinar or a whole series of digital events – panel discussions, Q&A sessions, lunch & learns, and so on. How many of those sessions do you register for, left alone attend? Looking at these numbers from the organizer’s perspective might be uninspiring, to say the least. While Zoom fatigue is no joke and live attendance for your company’s events might be dropping proportionally, there are still good reasons for holding webinars. Instead of ditching them, try considering webinars as a flexible and valuable resource. Let’s explore how you can reuse webinar recordings to increase sales, boost engagement, extract quotable snippets, and more! 

As one of the resident newbies to the Flawless Inbound family, I’ve had to hit the ground running to churn out effective content for clients who have already cultivated long-standing relationships and trust with our previous content-writer-turned-account-manager.

Being on a team of high-volume-, high-quality-producing marketing champs is intimidating (and inspiring) on its own. It’s another thing entirely when you join the group while they’re rolling out a dozen different campaigns for just as many clients. The only choice I had was to dive in.