Five Modules You Should Use On Your Website

An average user spends 50 milliseconds (0.05 seconds) forming an opinion about your website. The decision to stay or to leave gets affected by numerous factors: layout, design, content etc. You might think that comparing an Ecommerce website to an educational one doesn't make sense, these are polar industries with their specific business models, and that's fair. But any successful website should meet certain criteria regardless of their industry. In this blog, you'll learn what modules you should have if you want to build strong relationships with your clients and boost lead generation.

In Digital Marketing, Growth-Driven Design, responsive web design, Digital Transformation

The COVID factor: How a Virus is Pushing Digital Marketing Strategies

Most of the changes brought upon us by COVID were overwhelming in the not so good way: almost overnight, the whole world was forced into lockdown in an effort to prevent the spreading of the novel corona virus. From one day to another, nothing was the same – not even marketing. In this blog post, I’m sharing some observations on the past half a year from my point of view as a Marketing Technologist. Enjoy the read!

In Digital Marketing, CoVid-19

5 Tips for Better Sales and Marketing Alignment

In the past, sales and marketing used to operate as two completely separate entities, with two completely separate goals, and two completely separate KPIs. Not anymore. These days, the alignment of sales and marketing teams in any B2B organization around shared goals, KPIs, and strategies is critical to the success of both departments.

In Marketing Enablement, Sales Enablement, B2B, Digital Marketing, Marketing and Sales strategies, marketing company, sales and marketing alignment