Earlier this week and During the Famous Inbound 2020, HubSpot (if some of you do not know them) a Global Leading Cloud Growth Platform (CRM/Sales/Marketing /Ticking/CMS) platform, introduced a brand-new set of game changing features that set it in direct competition with big names like SAP and Salesforce, allowing it to grow its target market to include mid-sized companies.
When was the last time any of you had a normal sale? I imagine that for many of you the answer is pre-March 2020. Hitting sales targets is never easy – but it has been even more challenging in 2020.
In the past, sales and marketing used to operate as two completely separate entities, with two completely separate goals, and two completely separate KPIs. Not anymore. These days, the alignment of sales and marketing teams in any B2B organization around shared goals, KPIs, and strategies is critical to the success of both departments.
HubSpot offers a robust set of tools for lead generation and customer acquisition. However, you'll need to properly configure your system to make it work according to the requirements of your business.
This blog is special. It’s a comprehensive review of the Agency Account Management Essentials training offered by HubSpot. Although this course is catering to Account Managers when it comes to Inbound, I believe we’re all strategists for marketing and sales enablement.
Your marketing and sales dashboards need to display numbers that matter to you. Not just vanity metrics. This means reporting on your most requested MSP services, like managed cloud solutions, network assessments, or backup and disaster recovery.